Blog

img
Do users read all the text on a page?

It doesn't take much research to realize that not all visitors to your site are willing to take the time to read articles. In most cases, the user intends to quickly scan the material and find answers to his questions. However, preparing articles for pages plays an important role as this is how brands promote their services.

Reading time: 6 min.
read more...
img
Website promotion: the role of articles

Improvements in text checking algorithms have led to an increase in the number of useful articles. This change allows you to promote sites through the use of valuable content. Now there is no place for materials that consist only of key phrases. Article website promotion is a new level of complexity that needs to be given attention.

Reading time: 5 min.
read more...
img
Beauty salon: how to compete in a popular field

Quarantine restrictions have shown that women cannot be stopped when their goal is self-care. When searching for a specialist, users pay attention to the “cover”, so beautiful photos are posted on the pages of beauty salons. But to remain competitive, you need to think about the text. A beautiful description of a beauty salon is a characteristic that will help promote your business with greater efficiency.

Reading time: 7 min.
read more...
img
Social copywriting: how to use it

Today, it is more important than ever to keep in touch with customers. You can use different approaches to do this, but staying away from popular trends is becoming increasingly difficult. For this reason, it is worth getting acquainted with a new communication format known as social media copywriting.

Reading time: 5 min.
read more...
img
Texts about perfume: how to write?

The task that a copywriter faces is to talk about what cannot be touched. In this case, you need to focus not so much on the characteristics, but on the sensations. And this is where the problems begin. It will take some time and patience to resolve them because it just won't happen.

Reading time: 7 min.
read more...
img
Questions for a copywriter to help him write text

The results of advertising largely depend on the efforts of the copywriter. The author prepares material that answers customer questions and demonstrates the benefits of the purchase. Creating a quality article and getting the attention of clients is not so easy: for this you need to know more about the audience and what the seller wants.

Reading time: 5 min.
read more...