What is speechwriting?

Reading time: 6 min.

Public speaking scares many people who are not prepared for this kind of activity. Watching famous personalities on television, it seems that each of them has the gift of expressing their thoughts eloquently. Even trivial gratitude to the family gives the impression of talent.


However, the world is not as simple as it seems. Speeches for the general public are prepared well in advance of the appointed date, and specially trained people are involved in preparing the text of the speech. They are called speechwriters. Literally translated, the term means the occupation of the authors – writing texts.

Speechwriting is about combining several elements to create a compelling speech. Clients of speechwriters differ in their field of activity, so a real professional must understand the target audience well.

Features of writing texts for speeches

The finished version of the text consists of logically connected blocks that allow you to clearly and easily express your thought. A specially trained person helps the speaker to achieve high results. It is he who is preparing an eloquent speech.

In order to prepare a quality speech for any speaker, you need a certain knowledge base. A speechwriter must have information about the field of activity, imagine what they want to hear from the speaker and be able to beautifully design the created speech.

Correctly written text will allow you to attract enough attention to the topic and share your thoughts. In order for the performance to be effective, it is worth resorting to the help of professionals. It is possible to obtain the desired result in those cases when the author of a public high-quality text combines a journalist, psychologist and philologist.

The main features of creating a speech for a president or other politician include:

The text for an oratorical presentation requires careful preparation, and the opinion that such a task is within the reach of everyone is erroneous. Preparing an interesting speech and reflecting your attitude to the problem is not an easy task. In order to write a speech, you must have the ability to clearly formulate your thoughts on paper.

How to compose a text for a public speech?

It is difficult for novice speechwriters to compose the text of a speech in an ideal way, since the work requires training and certain skills. In most cases, the talent to write beautifully, artistically and clearly comes with experience.

However, in the first stages, the “student” will have to adhere to a certain structure, which is the same for all speeches. The list of required blocks includes:

  1. Greeting. Before presenting his thoughts, the speaker should greet the audience. It is not necessary to invent new pretentious phrases, because a laconic greeting is enough. However, when it comes to introducing a politician, make sure that the first word is memorable.
  2. Introduction. The welcome part is just the beginning, so you should prepare an interesting introductory phrase. Proverbs and sayings are used as a spectacular introduction. Thus, it is possible to rivet the attention of the audience to the topic of the story.
  3. Main part. This block is key, therefore the quality of work on the text for a public speech depends on the ability to present information. For greater effect, it is worth checking with the speaker what he wants to convey and how this should affect his future destiny.
  4. Conclusions. The end of the speech implies a summing up to clarify the goals of the speech. As a rule, speechwriters summarize what was said earlier and try to attract to some action. The summary of the speech takes about 10% of the entire presentation.

It is worth remembering when writing the text that a long and boring speech is unlikely to motivate listeners. Low engagement can be avoided by using recommendations from top speechwriters. Check out the list of tips and use them to your advantage.

Writing guidelines

Examples of public speaking serve as a guide for aspiring writers, but blindly following a given rhythm or structure can be harmful. In order for the prepared text to become an ideal and an example for others, it is necessary to study not only the target audience, but also the client.

A preliminary acquaintance with the features of the speaker’s speech will allow you to draw up a certain rhythm that will be easy to follow. The point of preparation comes down to the fact that the duration of phrases and sentences should coincide with the real speed of speech.

Establishing contact between the speaker and the listener depends not only on the prepared text, but also on the personal qualities of the speaker. To facilitate the path to the listener’s heart will help:

The text of a public speech for different categories of the population should be different, since there are no universal ways of motivation. Addressing listeners from the stage will only have an effect if the speechwriter manages to hold their attention with correctly written text.

What is speechwriting

After you understand what speechwriting is, you will be able not only to compose literate and artistic speech, but also to increase its power.

You might be interested