{"id":2297,"date":"2022-07-26T20:06:53","date_gmt":"2022-07-26T17:06:53","guid":{"rendered":"https:\/\/fabrika-slov.com\/?p=2297"},"modified":"2022-07-26T20:21:09","modified_gmt":"2022-07-26T17:21:09","slug":"kak-ispolzovat-konkurentov-dlya-sozdaniya-ubeditelnyh-tekstov","status":"publish","type":"post","link":"https:\/\/fabrika-slov.com\/en\/kak-ispolzovat-konkurentov-dlya-sozdaniya-ubeditelnyh-tekstov\/","title":{"rendered":"How to use competitors to create compelling copy"},"content":{"rendered":"

Creating catchy content is directly related to the analysis of competitors’ texts. From this simple action, you can get the maximum benefit in a short time. If you think that the presence of competitors negatively affects your business, you should reconsider your views.
\nThe filling of the site must first of all correspond to the wishes of customers. Finding out what the target audience wants becomes much easier thanks to familiarization with the offers of competitors. In this case, the study of existing content plays into the hands of the company and facilitates the work of the copywriter.<\/p>\n

\nHow to collect data from the pages of competing companies<\/h2>\n

Collecting information about competitors allows you to identify advantages and disadvantages. This applies not only to the features of your company, but also to applicants for a given target audience. Finding information about opponents allows you to clearly articulate your differences and share them with potential customers.
\nSEO analysis of the text of a competitor is relevant when it comes to promoting your site in search results. Familiarization with the content of the pages helps to identify “leverage” on future buyers. For simple analytics, you need to pay attention to:<\/p>\n